by David DeWald | Jan 20, 2026 | Blog, Reddit
So, you just created a subreddit or got the invite to join a mod team. Maybe you’re excited to clean up the “trash,” or maybe you’re terrified of ruining the “vibe.” Either way, most new mods start with the same broken mindset: you’re either a...
by David DeWald | Jan 15, 2026 | Blog
The great misunderstanding at the heart of community “Build it and they will come” is the most persistent lie in community building because it flatters founders, executives, and platform teams in exactly the ways they most want to be flattered: your product is...
by David DeWald | Jan 7, 2026 | Blog
Why “more followers” won’t save you from a relationship problem The big mistake everyone keeps making Somewhere along the way, “We’re building a community” became a fancy way of saying “We’re getting more followers.” Slack workspaces with no conversation got rebranded...
by David DeWald | Jan 7, 2026 | Blog
Social media talks at people, community brings people together. One is a megaphone, the other is a campfire.Treat them like the same thing and you’ll never get the real power of community. Scroll, like, share… cool. But where’s the actual connection in all that?...
by David DeWald | Nov 25, 2025 | Blog, What Is...
Online community management is crucial for brands seeking to deepen customer loyalty, drive engagement, and foster organic growth. By nurturing a vibrant community of advocates, content creators, and problem-solvers, brands not only enhance customer retention but also...